Entering the US Fire Protection Market
We are a Fire Protection product consulting firm that specializes in helping international businesses develop and launch their fire products in the United States. With over 30 years of industry experience and with in depth product development expertise, we will bring your products to the largest market in the world.
Consulting Services
Market Assessment
We offer a comprehensive assessment of the US Fire Detection and Suppression markets which includes addressing key areas such as:
- Estimating Market Size and Growth Rates
- Identifying Key Market Trends
- Customer Needs Assessment
- Competitive Landscape
- Regulatory Trends
Product Portfolio Assessment
We offer an in depth assessment of your current portfolio to determine fit for the target regions as well as to determine overall portfolio health. We can cover areas such as product positioning, profitability review, investment analysis, new product pipeline evaluation, etc..
Pricing Analysis
We can assess your current pricing policies and determine if alternative strategies could help your business gain share while improving portfolio profitability.
Product Commercialization Strategy
We offer a comprehensive assessment of your go to market strategy which includes evaluation of your product positioning, channel and distribution strategy, value proposition, marketing literature, website, data sheets, regulatory compliance, presentations, catalogs, etc.. Based on this assessment, we will provide recommendations to help ensure the launch reaches all short and long term goals.